BUSINESS AND FINANCE

Digitalize Your Entrepreneurship To Obtain Success

If you have a foundation, an NGO, or an enterprise already formalized, this is the opportunity to apply to the Women Digitize Your Entrepreneurship program that Innovus Business School will deliver.

The Woman Post | Margarita Briceño

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Every day the need for startups to digitize their processes to meet the needs of their customers effectively is more evident. Faced with this reality, Innovus Business School, with the support of The Woman Post as an ally, has opened the call for its Women Digitize Your Entrepreneurship program aimed at entrepreneurs from the different regions of Colombia who can, until April 30, apply for 50 scholarships to obtain key knowledge in digital entrepreneurship to increase their sales and real customers with the implementation of digital tools.

The Woman Entrepreneur Needs To Have a Digital Management

Giovana Romero, Founding Partner of Innovus Business School, talks about the approach that this first 4-hour workshop will have, which is aimed at all types of entrepreneurship, whether digital or not, "the scope of this first 4-hour workshop is how to create the digital presence, what do I have to do… not all networks are for all businesses, that is something that is very important to know."

Then she adds, "Sometimes we wear ourselves out by investing a lot of time and trying to develop a network where our clients are not. The first thing is to explain a little about the differences between all the networks and where you should focus your efforts according to your business type. Knowing how to create an effective digital presence that is reliable is crucial. Clients feel that there is a formalized and an organized enterprise behind it."

Support for Women Entrepreneurs

If a company wants to make itself known in a market and remain current, it must become part of the digital world. If it does not have a presence in this technological environment, it does not exist. Due to the importance of this topic, Innovus Business School focuses its efforts on digital business training. As Giovana says, "We have two interests: One, to support all the development of women in areas where we see that there is a huge gap at the professional level, and that is why for several years now, we have started with initiatives to bring knowledge, inspire, seek to empower women in these areas where they are not very visible. And the second is the issue of education: We see a huge gap in the possibility of obtaining a quality education, and there is a part of the population that can access that education."

Also read: FEMALE ENTREPRENEURS SHARING THEIR TIPS AND SUCCESS STORIES ON YOUTUBE

How To Access Scholarships

If you have a foundation, an NGO, or an enterprise already formalized, this is the opportunity to apply to the Women Digitize Your Entrepreneurship program that Innovus Business School will deliver.

It includes:

-A 4-hour ONLINE Workshop: How to have an effective digital presence.

-The possibility of free .co domain registration for one year.

Click on this link and register now!: https://lnkd.in/dPXwqEiA (Deadline: April 30). This way, you or your associates can create a solid digital presence with effective management in social networks so that customers trust your business. The following recommendations should be taken into account:

-Being an entrepreneurial woman at an early stage with a business formalized with Rut and Chamber of Commerce Registry.

-A woman must lead the enterprise.

-Innovus Business School will make a selection of the 50 entrepreneurs according to internal evaluation criteria.

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